New Media (Internet Journalism) or Social Media Journalism (Citizen Journalism)

Introduction

Social media journalism is an increasingly essential element of modern news and information gathering. As traditional journalism channels become less dependable, journalists are turning to social networks such as Twitter, Facebook, Instagram, and Pinterest to supplement their research. This Social Media Journalism Training Course provides a comprehensive introduction to the techniques used by professional journalists to source new stories from social media sources. It covers everything from identifying key influencers in a certain area of interest, to building online relationships with key people in an industry, to utilizing monitoring tools for discovering breaking news on social media. Participants will learn how to create engaging and shareable content that resonates with target audiences – both on traditional news platforms and across different social networks – as well as best practices for keeping up to date on industry trends. This course also teaches essential skills for verification and accuracy in the digital age, such as using photos effectively, using search engine optimization (SEO) strategies for maximum exposure, and avoiding misinformation and false reporting.